The Importance of Headlines...
In journalism, one of the key elements of a story is a good headline. You have to let people know what goes on in a 600-word story in just five. It takes the term "Reader's Digest version" to a whole other level.
But when journalism students start learning to write headlines (in my case, that would be in News Editing & Copyreading...thanks, Dr.B) something we have to be careful is not arrange the words in ways that create double meanings.
The lab manual for the class gave a number of examples of headlines that managed to slip through the editor's eye. Some of them are a real hoot. Remember, these all managed to get printed in newspapers.
Police begin campaign to run down jaywalkers
Drunk gets nine months in violin case
Survivor of Siamese twins joins parents
Farmer bill dies in house
Iraqi head seeks arms
Stud tires out
Prostitutes appeal to pope
Panda mating fails; veterinarian takes over
Soviet Virgin lands short of goal again
Teacher strikes idle kids
Squad helps dog bite victim
Shot off woman's leg help Nicklaus to 66
Enraged cow injures farmer with ax
Juvenile court to try shooting defendant
Stolen painting found by tree
Two Soviet ships collide, one dies.
Never withhold herpes infection from loved one
Drunken drivers paid $1000 in '84
War dims hope for peace
If strike isn't settled quickly, it may last a while
Cold wave linked to temperatures
Man is fatally slain
But when journalism students start learning to write headlines (in my case, that would be in News Editing & Copyreading...thanks, Dr.B) something we have to be careful is not arrange the words in ways that create double meanings.
The lab manual for the class gave a number of examples of headlines that managed to slip through the editor's eye. Some of them are a real hoot. Remember, these all managed to get printed in newspapers.
Police begin campaign to run down jaywalkers
Drunk gets nine months in violin case
Survivor of Siamese twins joins parents
Farmer bill dies in house
Iraqi head seeks arms
Stud tires out
Prostitutes appeal to pope
Panda mating fails; veterinarian takes over
Soviet Virgin lands short of goal again
Teacher strikes idle kids
Squad helps dog bite victim
Shot off woman's leg help Nicklaus to 66
Enraged cow injures farmer with ax
Juvenile court to try shooting defendant
Stolen painting found by tree
Two Soviet ships collide, one dies.
Never withhold herpes infection from loved one
Drunken drivers paid $1000 in '84
War dims hope for peace
If strike isn't settled quickly, it may last a while
Cold wave linked to temperatures
Man is fatally slain
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